The adverb μαλα (mala) isn't used in the New Testament but occurs all over the classics as a strengthener or intensifier. It basically means "much" or "very" and in Greek is decidedly positive — contrary to its Latin cognate, which is decidedly negative (hence words like "malady" or "malign"). Our Greek adverb of intensity comes with a comparative and a superlative form. The superlative form, μαλιστα (malista), means "most of all". The comparative is μαλλον (mallon) means "more":